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Published on:

3rd Jun 2023

Getting the Most Out of Your Sponsorship Activities

You're starting a business but you need to get the word out any way you can. After all, how can you get sales if people don't even know you exist!? Targeted advertising seems like the logical solution but doesn't always get you in front of the right audience. So what then?

Have you thought about giving a sponsorship a try? I'm breaking down the do's and don'ts, how sponsorships work, what to ask for, and why sponsorships are an incredible way to grow a business!

Also on this episode:

  • Authenticity / Social Media / WWRN - We're talking with Sara Deacon, The Adulting Coach all about authenticity. Sara's approach to embracing her silly side and adding some FUN to how she approaches her business have opened up deeper conversations to discover the blocks that may be getting in the way of success, both in business and in life.
  • Virtual Events / Marketing / Community - Online events usual garner lots of interest but few that show up. Alexis Caldicott, Events Expert and owner of the A-Team Event Company shares how she gets people to actually show up when they say they will.
  • Consistency / Marketing - Does it feel like all your marketing efforts are happening in vain? Tricia Turpenoff, brand photographer and CEO of Turpenoff Photography is letting us know what works for her and how she is able to sell out of headshot slots WAY before the events she attends.

Tired of working on your small business all by yourself? Wish you could have allies and partners willing to collaborate with you to solve problems and capture opportunities? Check out the international problem-solving small business community that is working together to beat the odds and achieve their small business goals: The Idea Collective Small Business Incubator: https://ideacoachmedia.com/idea.

Also, we want YOU on the Pat Miller Show. Sign up for your appearance now: https://www.patmillershow.com.

Mentioned in this episode:

Athena Legal Solutions

Small business legal doesn't have to be complicated. Say hello to peace of mind. Athena Legal Solutions is your personal business lawyer from start up to legacy creation. Learn more at https://pat-miller-show-podcast.captivate.fm/legal

Athena Legal Solutions

Sidekick Accounting

This episode is sponsored by Sidekick Accounting. Sidekick is your trusted companion as you grow your small business that effortlessly handles the finances. Now an official Profit First Provider! Contact with Sidekick Accounting at https://pat-miller-show-podcast.captivate.fm/sidekick

Sidekick Accounting Services

Choices Coaching & Consulting

This episode is sponsored by Choices Coaching & Consulting. Krista Morrissey and Choices Coaching & Consulting build leaders in your small business so you can grow faster. Learn more: https://pat-miller-show-podcast.captivate.fm/choices

Choices Coaching & Consulting

Bankable Events

Design a highly profitable, community building, brand boosting event for your small business with Bankable Events - even with no experience! Bankable events offers proven strategies for designing events that drive revenue. Learn more at https://pat-miller-show-podcast.captivate.fm/bankable

Bankable Events

Welcome to the Pat Miller Show

The Pat Miller Show is a nationally syndicated radio show exclusively for small business owners. Our mission is summed up by our slogan: "Don't Grow It Alone." Welcome to the mission! Learn more at https://www.ideacollectiveincubator.com

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About the Podcast

Pat Miller Show® Podcast
America's Small Business Conversation
Time, Money and Real Relationships - that's the secret recipe to win the Small Business Game. Each week on the nationally syndicated Pat Miller Show, we're learning about sales, marketing, mindset, strategy and everything else that we must handle to make our small businesses go. It's a discussion of the small business lifestyle by a fellow bootstrapped small business owner to give you the tools you need to win.

On the show, Pat interviews experts to get real information you can implement right away and he's honest about the ups and downs of the average day. This podcast is the weekly recording of our nationally syndicated radio show airing all across the country. Learn more about the show at https://www.patmillershow.com

Remember, it's Your Dream, Don't Grow it Alone®

The Pat Miller Show is powered by the Idea Collective® Small Business Community - learn more at https://www.ideacollectiveincubator.com

About the host - Pat Miller, The Idea Coach is on a mission to bring small business owners together. When not hosting the show, he is leading the Idea Collective Small Business Community, trying to hit a golf ball as little as possible or cheering on his beloved Chicago Bears. The best place to keep up with Pat is on his LinkedIn Page - Follow me on LinkedIn: www.linkedin.com/comm/mynetwork/discovery-see-all?usecase=PEOPLE_FOLLOWS&followMember=jpatmiller

About your host

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Pat Miller

Host of the Professional Photographer Podcast and Founder of the Small Business Owners Community. TEDx Speaker, Event Organizer and champion for entrepreneurs! Learn more about the Small Business Owners Community at https://www.smallbusinesscommunity.com